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The Mo Gets Personal
There are thousands of diseases and an equal number of causes devoted to ending them. With all of these causes out there, how do you decide which one(s) to support? Ultimately, in my experience,...
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Three Words for 2014
At this time every year, I read several of these types of posts where three words are chosen as a summation of what individuals want to “work actionably on changing/improving in the coming year.”...
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Does Your Email Marketing Smell?
This is more of a question-for-you post than me-telling-you-how-it-is post: I’ve been very slowly reading Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (affiliate link)...
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Quick Take: Credibility
In light of tonight’s debate between Bill Nye and Ken Ham on evolution and creationism, I thought of this quote from Man of the Year: If everything seems credible then nothing seems credible. You know,...
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Five Years of Email Marketing
As I’m sure most of you saw a few weeks ago, Facebook turned 10. In celebration, they released “Lookback” videos. During mine, I was told I joined Facebook in 2004. It is hard to believe I’ve been a...
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Coming Soon: Baby Cohen #2
Once more unto the breach! Yes, that’s right. The wife is pregnant with our second child. Due in September. I guess it’s time to “daddy blog” again. The kiddo has been informed–and has thusly informed...
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Superheroes and Superpowers
Years ago, I was taking part in one of those all-day job interviews. You know that kind—you’re passed around from person to person, you get taken to lunch, and you get asked the same questions over and...
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Scott Writes Everything Turns 5
Five years ago, I decided to start Scott Writes Everything. I was a marketing copywriter, married, childless (albeit temporarily–my daughter is about to turn five), and had just begun to dip my toe in...
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8 Things I’ve Learned Since Turning 30
Today is my 31st birthday. I didn’t really freak out when I turned 30. For some reason, turning 31 (and officially being “in” my 30s) seems to be hitting a bit harder. It could be that I’m a month away...
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Coming to Terms with a New Beginning
The Greeks didn’t write obituaries. They only asked one question after a man died: “Did he have passion?” Two months ago today, my father died (the obit I wrote). It was the culmination of three very...
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